SDS Technology branding
SDS Technology is a cybersecurity company that offers various services, including tech support, networking, and IT Consulting. Following a change in ownership, I was hired to revitalize their brand by updating their logo and other assets. SDS Technology wanted a modernized logo that felt trustworthy and cutting-edge, reflecting their focus on cybersecurity and technical support.
This icon was designed to communicate SDS Technology’s core promise of client protection and security. It was created as part of a brand system I developed, including the company’s design guidelines, color palette, and typography standards.